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Peeroton is Austria's number one sports nutrition brand. It is successfully established as the leading brand in top-class sports. Peeroton is not simply a manufacturer of dietary supplements, drink powders, or sports nutrition, but a holistic health manager in sports and everyday life.

Peeroton has been a benchmark in Austrian sports nutrition for over 25 years. In addition to the ÖSV and many participants at the Olympics, Peeroton equips our local athletes with scientifically researched sports nutrition. The founder Dr. Peer was considered a pioneer in sports nutrition in Austria and gave the brand its name even back then. Since then there have only been a few top athletes in Austria who have not come into contact with this sports nutrition. In the course of our optimization activities, we have supported the management in economic decision-making and in testing a wide variety of channels.

PEEROTON – WINNERS STUFF.

When Prof. Wolfgang Peer founded the Austrian company Peeroton in 1994, he had a clear goal in mind: to support everyone who has set a personal performance goal and wants to achieve it in a healthy and intelligent way. For more than 20 years, top athletes and experts have put their trust in Peeroton sports nutrition. Today Peeroton is Austria’s number one sports nutrition brand. Peeroton is successfully established as the leading brand in top-class sports.

Peeroton is not simply a manufacturer of dietary supplements, drink powders, or sports nutrition, but a holistic health manager in sports and everyday life. Together with experts from various fields of knowledge in health management, Peeroton has developed a system based on the latest scientific findings. The Peeroton expert advisory board consists of doctors, biochemists, and sports scientists and is headed by the well-known sports scientist Prof. Dr. Werner Schwarz. Peeroton was an insider tip among top athletes, today Peeroton is the ultimate secret of winners.

Thanks to years of experience and close cooperation with top-class experts, Peeroton is a sought-after supplier among hobby and top athletes. The effect of the high-quality Peeroton products is highly appreciated. An important milestone for the success story: Since 2002 Peeroton is the official supplier of the Austrian Ski Association, the official supplier of the Olympic Team Austria, and the partner of many national and international top athletes.

PEEROTON IS YOUR PARTNER FOR SUCCESS.

Peeroton has decided to make the Peeroton system accessible to ordinary people as well. The topic “systematic drinking” is particularly important for all people. Starting with children, to support concentration at school, preventively to support the immune system for all generations, up to older people who would not drink enough. Beverage powders are still the best alternative for healthy drinking, ecologically and qualitatively.

There are a number of reasons that make Peeroton so good. The Peeroton system was developed together with scientists and sports physicians for health-conscious people and competitive athletes. The range of products covers the areas of strengthening the immune system and the body’s defenses, weight management, performance enhancement as well as prevention and regeneration. The application forms range from high-quality, tasty beverage powder to delicious bars. Peeroton combines all these areas into a well-thought-out and constructive system, paired with products for every area of application.

For Peeroton, quality always comes first! The Austrian brand Peeroton can prove the origin of its raw materials at any time with certificates. Furthermore, they are processed exclusively according to the highest possible quality standards (ISO * and ISF *). Only gelatine-free plant fiber capsules (V-Caps) are used for Peeroton capsule products. Peeroton products are continuously analyzed, tested, and documented.

A SUCCESSFUL COOPERATION.

We are very pleased to be working with Peeroton. Peeroton is known for its healthy, effective, and preventive products. Our main mission was to develop a suitable strategy to continuously increase the sales of the Peeroton online shop. Our main tasks were to increase brand awareness and as already mentioned, to increase sales in Austria and Germany via the online shop. The goals were achieved via Google Ads campaigns first for Austria and then for Germany advertising Peeroton products. For the reason that Google Ads are very attractive to reach potential customers and we were also aware of the fact that most of the online traffic of the shop comes from search engines like Google.

 

 

NDA Agency also focused on remarketing campaigns on Facebook and Instagram to reach audiences already familiar with Peeroton’s products, as well as Google Display Ads, ensuring display banners were created with specific Peeroton products. Within the first 3 months, paid search was able to establish itself at #1 in the website’s traffic rankings and the numbers can’t lie: around 5,000 users per month came to the website through the paid campaigns and made online purchases. We also found that Taboola Ads is an easy and intuitive way to achieve Peeroton’s business goals with native advertising.

 

 

 

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At the end of the first year of our cooperation, we managed to significantly increase the sales of the online shop. Measuring all the results and optimizing our campaigns from a very strong economic point of view was the right decision to make in the first place, instead of wasting a lot of resources on methods that other sports nutrition companies are showing us. Today we can clearly say that we are able to generate consistent traffic that actually generates revenue!

 

We are excited to collaborate with Peeroton on their goals and are open to other partnership opportunities as well!

"Peeroton is a well known company in Austria that provides products over a broad variety of sports. Since more than 25 years, the company managed to grew offline and we are glad to be part of their online movement."
Andreas Kraus – CEO of NDA Agency

REFERENCES.

Peeroton. Valsona Österreich. (n.d.). Retrieved October 12, 2021, from https://www.valsona.at/peeroton.

Peeroton: Sporternährung mit system – österreichs nummer 1. Peeroton Sporternährung. (n.d.). Retrieved October 12, 2021, from https://peeroton.com/.

Source of images:
Peeroton: Sporternährung mit system – österreichs nummer 1. Peeroton Sporternährung. (n.d.). Retrieved October 12, 2021, from https://peeroton.com/.

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Budapest
Zürich

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Offices

Budapest
Zürich

Let's talk and drink coffee.