Campaign.
We have only a few moments to convince and this has nothing in common with classic advertising. None of our users is
influenced by a melody or a slogan; unless he/she needs what we offer. Because what we offer is personalized, coordinated and based on insight. The ideal impression at the right time and to the right person.
Services.
So many possibilities and so little time.
The web has products and services to offer, which go beyond the scope of any website. We will show you what our clients most commonly ask for.
Search Engine Advertising
We create customized advertising ads based on keyword and competitor research. This involves the use of targeting measures within the search engines. With SEA, you can reach customers on every stage of the funnel.
Facebook Advertising
Whether for direct ads or as a remarketing measure, social media offers an interesting bandwidth of ad formats. We see various possibilities to reach users at low CPM on Facebook.
Display Advertising
HTML5 or even 360 Video-integrations, we produce animated banners according to given standards for our campaigns. Due to increasing competition within the search engines, customized image content on suitable websites is becoming more and more important.
Programmatic Advertising
Programmatic advertising gives you the chance to reach clients on different devices, platforms and by the use of various ad formats. We set up campaigns either on private- or preferred deals and of course also in the open market. Therefore, we are using several DSP to benefit from the strengths of each one.
Video Advertising
Using our in-house resources or by collaborating with our partners, we produce any video format required for moving image campaigns, making activity possible in any channel.
LinkedIn Advertising
This professional network also offers a variety of targeting opportunities in the German-speaking world. Besides profession and interests, even positions can be addressed directly and linked to Bing.
Native Advertising
When we talk about excellence in form and function, we talk about native ads. Native ad unit harmoniously blends with the rest of a website’s content. They are most common in every prospecting or retargeting campaign.
Media Buying
Additionally to our advertising services, we also offer our clients to book their media with our network, that consist of hundreds of publishers within DACH-area.
Ad Manager Operations
Google Ad Manager is a comprehensive ad exchange platform and allows to monetize websites across multiple networks and locations.
Snapchat Advertising
Snaps are personal picture and video messages from friends that are displayed at the top of the screen. Full-screen display ads can be used to generate conversions and achieve real results.
Instagram Advertising
Instagram ads appear in a bold, linear format at the centre of visual inspiration. Complement your feed content with ads on Instagram Stories.
Pinterest Advertising
People use Pinterest to decide what to do, make and buy. Use ads to reach shoppers when they’re actively looking for new ideas.
Work.
Are you curious what online marketing
can achieve? We have prepared
some projects for you.
Process.
1
Analysis of the company
Before we dedicate ourselves to the marketing mix, we try to understand the business model of the entrepreneur and how the process landscape looks like. The more detailed, the better marketing can be aligned with internal processes.
2
Buyer Personas and target groups
Once we have an impression of the company, we want to understand the ideal customer and its characteristics. That is the prerequisite to define ideal target groups for the campaign.
3
Market, competition and potential analysis
Based on these analyses, we assess the positioning in the market and vis-à-vis the competition. We then carry out a general evaluation of success with regards to the region and potential customers.
4
Planning and conception
After all information has been gathered, the channels are evaluated and the objectives of the sub-campaigns are defined. For this purpose, a budget recommendation is made and the planned media budget is allocated to the defined marketing measures.
5
Implementation and operative support
If the planning is in line with the common objective, the individual measures are implemented and the corresponding measurements are taken. Operational support and monitoring are also provided.
6
Monitoring and optimization
The success of online campaigns is highly dependent on the interpretation of data. It may take some time before a sufficient amount of data is collected. During this time, the key figures are already being monitored and optimized.
"For successful campaigns, you have to think outside the box. Online marketing can do a lot but not everything - we accompany and implement the right measures."
- Sophie Scharl, BA
Andreas ist nicht nur absoluter Experte auf seinem Gebiet, sondern auch an der langfristigen Weiterentwicklung seiner Kunden interessiert. Diese Kombination macht sein Unternehmen zu einem vielfältigen Dienstleister und einem starken Partner. Absolute Empfehlung!
Dr. Elena Scherschneva, MA, Geschäftsführerin, AML Akademie
Die spusu LIGA und ich schätzen die Zusammenarbeit mit Andreas Kraus und seinem Team in hohem Maße. NDA zeichnet die überaus hohe lösungs- und ergebnisorientierte Hernagehensweise an den definierten, ambitionierten Zielstellungen aus.
Mag. (FH) Tom Berger, Geschäftsführer, spusu LIGA
Der ÖHB steht, wie viele andere Sportorganisationen ebenso, mitten drinnen im Digitalisierungsprozess. Veranstaltungen wie die kommenden EURO2020 erfordern ein hohes Maß an zielgerichteter Kommunikation und Ansprache. Andreas und sein Team agieren hier als flexibler, transparenter Partner und unterstützen uns tatkräftig mit ihren Fähigkeiten.
Mag. Christoph Joklik, MBA, Geschäftsführer, ÖHB Marketing-und Veranstaltungs GmbH
Die NDA GmbH ist unser langjähriger Exklusivpartner im Bereich Online-Marketing. Durch die enge Zusammenarbeit haben wir viele Erfahrungen gesammelt und gelernt, dass grundsätzlich der ROAS immer etwa 3-4 Wochen nach der Schaltung wiederkehrt und somit Geduld gefragt ist. Wir freuen uns auf viele weitere Erfahrungen und eine ausgezeichnete Zusammenarbeit!
Ing. Martin Holoubek, Chief Executive Officer, PIXIT Design GmbH
Taten und Fakten, statt Versprechungen überzeugten. Die Agentur NDA von Andreas Kraus war die erste Online Agentur, die uns von Anfang mit Fakten und Ergebnissen überzeugt haben.
Mag. Reinhard Möseneder, Geschäftsführender Gesellschafter, PEEROTON GmbH
Bei unserer Zusammenarbeit mit der NDA GmbH haben sich die Auswirkungen schnell gezeigt. Andreas und sein Team arbeiten sehr zielorientiert. Sie haben für mein Unternehmen den perfekten Online-Marketing Mix kreiert. Für uns heißt das: Mehr Erfolg für weniger Ausgaben. Daher kann ich eine klare Empfehlung aussprechen!
Ing. Ulrich Andreas Hirschhofer, CEO, BUMAS GmbH
Ready for your performance?
We will show you possibilities
that the web offers for marketing.
